The Best Guitar Player Is Still Playing to a Texas Bar of Only 30

first principles Sep 22, 2023

Stevie Ray Vaughn, the late great guitarist from Texas, allegedly said this.

Just because you’re great doesn’t mean you’ll be famous.

This is really a counterpoint to my first principle about not being able to make a thoroughbred out of a jackass.

A remarkable product is not enough. You need marketing and sales. You still need to create and tell your story, especially in our crowded, noisy world. You need both - a great product and great marketing.

Sign up to receive Dave's latest thinking for entrepreneurial leaders!

We hate SPAM. We will never sell your information, for any reason.